Thursday, 17 June 2010

CD Baby

Apologies if this entry seems a slightly biased but I love CDBaby and I’ve used them since around 2003 when I released my first album, I’d actually had plans to release it via MP3.com which used to be an awesome site back in the day but unfortunately they got bought out and things changed so I had to find an alternative. After hunting around I came across CDBaby and a lot of people seemed to have a lot of positive things to say about them, so I decided to try it out.

The concept was fairly simple, I paid a one of set-up fee which I think was around $30 and I mailed them 10 CDs. They then set the product up on their site everytime someone purchased my album they’d take a small percentage and then deposit the rest into my PayPal account. Then when the CDs all sold, I just mailed them some more, simple!! So all I’ve had to do is put a link on my site to CDBaby, where people can purchase my music.

The site itself was setup by a guy called Derek Sivers, whom I actually met once at an informal CDBaby meet up in London last year. He was a professional musician and in the late 90s he wanted to create a way of selling his own CDs online and the whole thing grew from that.

As time’s gone on they’ve added other features and built up a number of partnerships with various digital download and streaming companies like Napster and iTunes, this additional distribution hasn’t cost me anything extra and unlike other companies like TuneCore it doesn’t expire, it just seems to sit there forever or until I want to delete it. It’s easy to set up too, you just log into your account, click on your album and select any digital distribution service you want you’re album to be available on and CDBaby do the rest. Once again they just take a small amount from each sale. They also now offer a digital distribution only service, so you don’t even have to have a physical CD, and they recently branched into singles too, which they’ll set-up for the low cost of $9.

I’m still using CDBaby today, and I still think they’re the best distribution company out there for an indie artist, although recently I’ve also started using BigCartel.com as I’m selling some slightly unusual items that CDBaby don’t cater for such as a limited edition single on 3.5” floppy, which I did for fun and as a cheeky marketing ploy!

Oh and I’d strongly recommend subscribing to the
CDBaby DIY Musician’s Podcast, it’s a great resource if you’re looking for new ways to try and promote your music yourself.

www.CDBaby.com

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